Music, film and video that empowers you to think differently and think big about your ability to change the world.

The Problem—messages that bring us down. Popular media messages get under our skin. They get us to care about the wrong things. Thin is sexy. Violence is passionate. Money is success. The more you tune in, the more you tune out—and you become part of the cycle and the myth.

The Solution—Project: Think Different!
Let’s break the cycle and write a new story. With our help, you can create a new message that’s real, that speaks the truth, and that's human-inspired, not money-driven—and then get that message to the masses!

Project: Think Different supports a new pop culture that's about human beings, not dollar bills. A pop culture where it’s hip to be engaged, where the new cool is being true to your self, your community, and your world. We are musicians, video and film producers, directors, spoken word artists, educators, community activists, and allied organizations—and we are you. If you’re sick of what’s being dished out and tired of waiting for something to change—Join us. We’re making change happen!

What we do

Using music, film, and video, PTD partners with you to create, fine-tune and disseminate new cultural messages that promote positive action. We bring people together to:

• talk about how current issues and pop culture affects us and engage in action for positive change
• learn media technologies and techniques to define and develop a message in music, film and video
• access media channels to spread that message